Verseo CSS: Price comparison website compatible with Google tools


Verseo CSS




Complex tool for simple activities

In the age of online shopping, price comparison websites are a very popular tool among users. These are the kind of tools that shopping would be harder and more time-consuming without.
CSS (Comparison Shopping Services) is a price comparison service. However, there is no actual shopping involved on such websites. It increases traffic towards a particular shop’s offer and introduces order in e-commerce environment. Chosen articles are displayed in Google Shopping on general pages of search results. Simplicity of such tools lies in their complexity and it’s the complexity topped out with simplicity that our collaboration with Verseo is about.

Verseo is the biggest SEO&Digital Ads agency in our region and a strategic partner of Google in Eastern and Central Europe. We were contacted by Krzysztof Masłowski (CEO & Partner) who requested us to develop a price comparison website.

We were supposed to provide a platform that would automatically download and update offers based on files delivered by the partners. Out team was supposed to ensure high efficiency of data processing and a fast working service. The right tools require right solutions and those - the right people.
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Realization process

Simplicity lies in… complexity

Building a price comparison website is a complex process. In terms of technicality, the page is supposed to work fast and efficiently while keeping proper user experience. The more items in a database, the bigger the benefit for the client and users. However, the bigger the database and higher number of users, the more efficient the system has to be. Theoretically, it sounds simple even if realization is not.

At Sun Group, we specialize in such challenges. Soon afterwards, together with Verseo we began working on a comparison shopping website whose results are more than satisfying. Verseo CSS works with Google CSS (Comparison Shopping Services) which means that while typing in e.g. ‘stroller’ on Google, apart from a list of search results, we will also have this product’s price comparison in different shops.

Sun Group had to build an unusually efficient tool for a large group of users. Such a website comes also with benefits for shops’ owners who can use it to promote their products better. The owners also have a fast access to information about prices at other competitive shops which helps them to create a more attractive offer.

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Solution and implementation

Numbers speak for themselves

At Verseo, there are more than 1.5 million products from more than 200 shops. Customers can compare prices of above 10 thousand brands. The page is compatible with Google tools and ensures intuitive navigation for visitors. Business clients and partners can easily add their products which automatically go to Google Shopping database.

What’s more, an owner of a shop doesn’t have to add a description to a product. It is done by a mechanism that automatically gets data about this product from a data feed. Verseo CSS uses what we provide at Sun Group – complex IT tools together with simplicity and intuitiveness in use.

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Verseo CSS #1
  • OVHcloud
  • Node
  • Elasticsearch

Optimized sales

1,5 milion

active offers

6 million

products together


active shops

10,5 thousand

active brands


Trust of our partners is a great distinction for us

  • We’ve been cooperating with Sun Group for 15 years! Such a long cooperation time is perhaps the best recommendation. We entrusted their company not only with three online stores but also with a complex data management system. Sun Group has also realized a couple of bigger and smaller projects for us. I truly recommend them because they really know their business.
    Tomasz Komorowski
    Tomasz Komorowski
    Marketing Director, TERG S.A.
  • Working on the project for our company had two workstreams. First of all, we needed a new, advanced website for clients from more than 100 countries. What we also needed was creating a B2B platform for PH, integrated with our ERP system. Sun Group employees proved many times that the more difficult the project, the bigger the motivation they approached solving it with, creating reliable and useful websites. We’ve been cooperating for a couple of years and this has been one of the most successful and fruitful projects.
    Magdalena Kudłacz
    Magdalena Kudłacz
    Online Marketing Manager ES-System
  • Sun Group, among other things, prepared a modern gaming service with a gaming forum. The realization was beyond our expectations. The work went very smoothly, according to the schedule and timetable. We are very satisfied and with future realizations we will surely keep cooperation with Sun Group in mind.
    Jacek Woźniak
    Jacek Woźniak
    Marketing Operations Program Mgr Lenovo
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